Gwen Does it Again!

When you think of Gwen Stefani, a rush of adjectives comes to mind: blonde. bombshell. rockstar. entertainer. fashion designer. mother. wife. icon. chic. edgy. elegant. fabulous. fabulously fit.

Two months ago (to the day, I might add!) I wrote about Gwen's newest collection. I was most excited to see her carrying what appeared to be a bright green laptop case. And now, I hope you think "electronics accessory purveyor" as well.

The marketing campaign is spot on. This week, get carried away with L.A.M.B. Rocker chic is the name of the game with Gwen Stefani's L.A.M.B. collection designed exclusively for Apple. Mixing luxury and edgy style, these bags don't miss a beat.

Gwen says L.A.M.B. stands for "love. angel. music. baby." - but after viewing her new collection for Apple, I'm also saying LA.MB can be "Luxury Aesthetic. Marvelous Brand".

We all want to properly care for and protection our electronics - especially our laptop computers. And now we can do it in the utmost style. With Gwen's fashion forward edge, your laptop goes from "everyday function" to "especially fabulous". From hand tanned Italian lambskin, elegant and durable quilting, to signature L.A.M.B. striped faille lining, the collection features bags, sleeves, cases, and clutches for all of your favourite electronics.

And the Harajuku Lovers' collection is the perfect mix of Japanese Funk and American Style. Be smart, cute, and organized all at once. Absolutely amazing.

Both of Gwen's new ranges for Apple are available exclusively online now, and shall be in the company's flagship stores within the next week or so!